How Much Should You Charge for Social Media Marketing in 2025?
As businesses continue to invest in social media marketing services, knowing how much to charge is essential for freelancers, agencies, and consultants. Whether you offer social media management packages or custom pricing, setting the right rates ensures profitability while staying competitive. Factors That Affect Social Media Marketing Pricing Before setting your rates, consider these key […]
What Every School Website Needs: A Guide for Primary, Secondary & Private Academies
Why Schools Need an Effective Website In today’s digital world, a well-designed school website is essential for providing students, parents, and staff with up-to-date information. Whether it’s a primary school, secondary institution, private academy, or university, a school’s website acts as the central hub for communication, enrollment, and event updates. A well-structured site builds credibility, […]
Key Instagram Metrics to Track in 2025 for Optimal Engagement
Why Monitoring Instagram Metrics Matters Instagram is more than just a social platform—it’s a powerful tool for brand growth, customer engagement, and business success. But to leverage its full potential, you need to track the right metrics. Without data-driven insights, brands risk investing time and resources into content that doesn’t perform well. By monitoring key […]
How Aella Creative Force Transformed Websites for Peter Burke Electrical & The Quay School
How Peter Burke Electrical’s Website Redesign Increased Leads & Conversions Peter Burke Electrical‘s old website was outdated and struggled to generate leads. Thus, it didn’t reflect the professionalism of their services or appeal to their target audience. However, Aella Creative Force stepped in with a complete website overhaul. Read more in our case study here. […]
Digital Marketing Trends for 2025: Top 5 Predictions
The world of digital marketing is changing fast, and 2025 Digital Marketing Trends is set to bring some of the most exciting shifts yet. As businesses compete to stand out online, trends like AI-driven search, partnerships with micro-influencers, and multi-platform optimization are becoming critical. These strategies not only future-proof your efforts but also ensure you’re […]
Black Friday 2024: Best Tools for Small Businesses for 2025
Black Friday 2024 is here, offering unbeatable opportunities for small businesses to get ahead in 2025. With a projected $240.8 billion in U.S. online holiday spending, now is the time for small businesses to invest in the best tools for success in 2025. Preparation is key, and having the right tools can help you streamline […]
BrandType Digest: Your Typeface, Your Brand Identity
Bold. Playful. Elegant: Is Your Brand’s Typeface Saying the Right Thing? Did you know that the typeface you choose can change how people feel about your brand? Think of your typeface as the voice of your brand, speaking to your audience before you even say a word. From the sleek minimalism of tech brands to […]
The Power of Design and Branding: Why It Matters for Your Company’s Success
In today’s highly competitive business landscape, establishing a strong brand identity is paramount to achieving long-term success. Design and branding play a crucial role in shaping how your company is perceived by the public. While free design solutions may seem tempting, investing in professional design services is a wise decision. This article explores the importance of design and branding […]
The Power of a Website and E-commerce and Why it’s Important for Your Business
In today’s digital era, a strong online presence is no longer a luxury but a necessity for businesses of all sizes. In this blog post, we will delve into the importance of having a website and embracing e-commerce solutions, backed by studies, data, and facts. At AELLA, we understand the transformative power of these digital […]
