The “Unpolished” Brand: Why Perfection is Killing Your Conversion

Let’s be real. People are tired of perfect. In a world of polished feeds and AI-perfect branding, the unpolished brand is what stops the scroll. Your perfect Instagram grid.Your polished sales video.Your flawless copywriting. All of it just screams: “AI made this.” But people don’t want perfect anymore. They want real. Messy. Human. Imperfect.Because imperfection […]